The Unknown Pictures

The Unknown Pictures

Alzheimer’s Association Portugal

Business Objective: Raise awareness about the imminence of Alzheimer’s Disease and the need to prevent it.
Creative Strategy: We entered people’s homes and switched the loved ones on their pictures to show how Alzheimer’s feels like.

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Bar Ogilvy
Garagem
Avenida 24 de Julho 62 piso 7
1200-869 Lisboa

Bar Ogilvy
Garagem
Avenida 24 de Julho 62 piso 7
1200-869 Lisboa

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Privacy Policy