The Millenniums

The Millenniums

Millennium bcp

Business Objective: Improve the brand’s association with innovation and increase the usage of the Millennium App.
Creative Strategy: Leverage the fact that Millennium and Millennial are almost perfect homophones and make them "digital lifestyle endorsers" of the bank.

Bar Ogilvy
Garagem
Avenida 24 de Julho 62 piso 7
1200-869 Lisboa

Bar Ogilvy
Garagem
Avenida 24 de Julho 62 piso 7
1200-869 Lisboa

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Bar Ogilvy
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All rights reserved.
Bar Ogilvy
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Privacy Policy